Mary Parra joined Randle Communications in May 2018 and brings extensive newsroom, print media and public relations experience to the team.
In her role as a senior account executive, Parra oversees media relations and daily operations and develops strategic thought leadership for several Randle clients including Adventist Health, Antelope Valley Hospital, California Family Fitness and Golden 1 Credit Union. An Emmy Award-winning journalist, she knows how to match the clients’ need with what the media wants. Parra has energy, passion and fervor when conducting media outreach, routinely securing high volume features for our clients.
Before joining the Randle team, Parra worked as a publicist for a national boutique public relations firm. She also spent several years as a freelance writer for a variety of clients. Her work has appeared in The Arizona Republic, Phoenix Business Journal, Vim & Vigor Magazine and more. Her clients have been featured on many regional and national television shows including NBC’s TODAY show and the Rachael Ray Show, as well as in print in Dr. Oz The Good Life, Parents and People magazines. Parra started her career working as a television producer where she received an Emmy Award and another Emmy nomination for her work on the 5 p.m. news.
Parra is a board member on the Christian Brothers High School Lasallian Parent Association and is on the parent guild for Sacred Heart Parish School.
She is a graduate of the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, one of the nation’s premier professional journalism programs.
In her free time, Parra enjoys spending time with her husband and their four children hiking and exploring all that California has to offer.