Kevin Riggs

Senior Vice President

Kevin Riggs brings unrivaled perspective and media savvy to the firm’s senior management team. He is an Emmy Award-winning reporter and has been recognized among California’s top political journalists during a career that spanned four decades. In this capacity, he has covered some of the world’s most remarkable and influential leaders, earning a reputation for quality, fairness and professionalism. Riggs currently provides regular political analysis for Sacramento’s NBC affiliate KCRA-TV.

From 1994-2011, he worked at KCRA-TV as a general assignment reporter, anchor and the lead for politics and the State Capitol. He has covered many historic national events including the 1995 Oklahoma City bombing, 1999 Columbine shooting, 2000 Florida presidential ballot standoff and the historic 2003 recall that led to Arnold Schwarzenegger’s governorship. Riggs also led election and campaign coverage of the New Hampshire primary as well as the GOP and Democratic National Political conventions. From 1984 to 1994, he worked for Fresno’s ABC affiliate KFSN-TV. From 1981 to 1984, he was the bureau chief for Santa Barbara’s CBS affiliate KCOY-TV and covered then-President Ronald Reagan’s Western White House. From 1980 to 1981, he was the news director with Santa Barbara’s KTMS Radio and from 1978 to 1979, he served as the news director for San Luis Obispo’s KATY Radio.

Riggs is the co-author of The Insider’s Guide to Media Training – 99 Tips to Survive Your Interview in the Digital Age, published in 2020 and available on Amazon. The book offers a comprehensive look at how to navigate the fast-changing digital media landscape. Riggs was inducted into the Cal Poly Journalism Department Hall of Fame in 2018. He has been recognized with numerous awards for broadcast excellence including being part of the KCRA team that was awarded the 2011 Edward R. Murrow Award by the Radio Television Digital News Association for breaking news coverage of the Roseville Galleria fire. He was also awarded a Northern California Emmy for coverage of the Galleria fire and nominated for two others for his coverage of the 2010 Gubernatorial Election Debates. Riggs earned top honors for political coverage in 1996, 2000 and 2006 from the Center for California Studies at California State University, Sacramento. In 1992, Riggs earned an Associated Press award for best documentary on the state’s drought crisis.

Riggs received a bachelor’s degree in journalism from California Polytechnic University, San Luis Obispo. He lives in Sacramento with his wife, Karen, and enjoys spending time with their two children and grandchildren. In his spare time, Riggs loves to restore classic Ford Mustang automobiles and travel.

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